The shop · no membership needed

Your therapy + a provider = one clear plan.

Reviewed by a licensed provider before anything ships. If a provider says it's not right for you, you pay nothing.

4 therapies

Plan prices, billed monthly. Plus a 3% service fee. If a provider says it's not right for you, you pay nothing.

LegitScript certifiedUS-licensed providersLicensed US pharmaciesReviews

How pricing works

Monthly plan + 3 months = your best price.

  • The card price is the plan priceBilled monthly, plus a 3% service fee. Free shipping at $199.99.
  • A 3-month minimumStop early and it's $35 for each month left. After that, no fee. No fee before your first shipment is delivered, or if your provider stops your therapy.
Real people behind every order

A provider decides. A person stays with you.

A licensed provider in your state reviews every order. Your wellness consultant replies Monday to Saturday, 9 AM to 6 PM Central.

See more providers
  • Dr. Sunil Kurup, MD, Medical DirectorDr. Sunil Kurup, MDMedical Director
  • Ashley King, Wellness consultantAshley KingWellness consultant

Labs + Provider + Person = Your plan

Membership from $89.92/mo

4 Labcorp lab panels, 4 provider visits and a wellness consultant every year, on the annual plan. $149.99 month to month.

Start membership

Questions

How do therapy plans work?

Your therapy is billed monthly at the plan price. 3-month minimum: cancel before month 3 and it's $35 for each month left. No fee after that. No fee before your first shipment is delivered, or if your provider stops your therapy. After that you can cancel anytime online.

Why does a one-time order cost more?

A one-time order costs 1.5 times the plan price, at least $35 more. Ships once. Nothing renews. Plans keep your therapy steady and your provider involved, so they cost less per month.

When am I charged, and what if I'm not approved?

For most therapies, at checkout. Your order is held while a licensed provider reviews your intake (plus a short video visit if your state requires one). If they don't approve, it's refunded in full, automatically. GLP-1 therapies start with a short quiz: pre-qualify and it works the same way. If the quiz sends you to provider review, your card is saved at $0 and charged only when a provider approves. If they don't, nothing is charged.

Do I need a membership to order a therapy?

No. Shop therapies need only a short online intake and, where your state requires it, a brief video visit with a licensed provider. No membership and no blood work. The membership is for people who want quarterly labs, four provider visits a year, and a wellness consultant who stays with them.

What's the catch? Are there other fees?

Here's every one. A 3% service fee on each payment (it's a service fee, not a card surcharge), state tax where it applies, and $25 shipping on product orders under $199.99. Ad specials include the fee and ship free. Medications and blood panels beyond the four included are priced separately, and you see every price before you pay.

Is Optimize legitimate?

Yes. Optimize Health & Performance is LegitScript certified. Care is delivered by independent licensed providers in the states where they practice, every prescription follows a real review of your intake, and therapies ship from licensed US pharmacies.

Your next step

Feel like yourself again.

Start a membership, order one therapy, or talk to a person first. A real person replies Monday to Saturday, 9 AM to 6 PM Central.