About Optimize HP
A health optimization program built around you — your data, your goals, your team.
Our Mission
Optimize Health & Performance exists to make clinical-grade health optimization accessible. We believe everyone deserves a team that treats health proactively — not reactively — using real diagnostics, licensed medical expertise, and ongoing accountability. Our program brings together the people, protocols, and data to help members perform at their best.
A Data-Driven Approach
Everything starts with diagnostics. Your comprehensive biomarker panel gives your team an objective picture of where you stand — not guesswork, not symptoms alone. From there, your licensed Provider interprets the data and builds a clinical plan, while your Wellness Consultant translates it into daily action: nutrition, training, sleep, and recovery protocols tailored to your goals.
Independent Clinical Care
Your Provider's medical judgment is never influenced by the business side of the program. They determine what's right for you based solely on your health, your labs, and their clinical expertise. The program team coordinates everything around that clinical plan, but they never direct or override it. This independence is by design — it's how quality care should work.
Your Team
Licensed Providers. Board-certified clinicians (MDs, DOs, NPs, and PAs) who review your diagnostics, make clinical decisions, interpret labs, and manage any medical care — all through convenient telehealth visits.
Wellness Consultants. Your dedicated accountability partner. They coordinate logistics, build your lifestyle protocol, conduct regular check-ins, and keep everything moving so you stay on track.
Member Success. Behind the scenes, our support team handles scheduling, product coordination, and anything else you need — so your experience is seamless from day one.